Innovation, Creativity and EntrepreneurshipBack to Main Page
30 Hours Tech Toolkit for Executives Series
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1. provide students with specialized knowledge in new technologies and the technological requirements for business innovation; and
2. enable executives or entrepreneurs to acquire skills in evaluating the potential of digital innovation and its role in enhancing and sustaining competitive advantages of a business
- lead innovation with clear vision and strategy through conducting B2B market research with applied concepts and framework;
- manage innovation with in-depth market insights into customer needs, value-in-use, and competition for new product launch;
- apply B2B marketing skills to link R&D with markets, support knowledge exchange, and build strategic partnerships for new markets; and
- analyze challenges and opportunities for cross sector innovation with economic and social impacts.
- nurture innovative, creative, and entrepreneurial talents to sustain organizations’ business growth through collaborations to create synergy, reduce risk, and share resources; and
- enable students to gain insight into challenges and opportunities in managing complex innovation projects across boundaries, cultures and generational differences.
- Develop innovative and entrepreneurial talents with capabilities to create value by transforming creative ideas into innovative products for business growth;
- Enable students to adopt market-driven innovation process as a guiding framework to access technology relevance as well as market needs for new product development; and
- Equip students with a set of methodologies to engage the right partners with solid value propositions for commercializing innovative products.
Through a series of cases, the workshop will let the students understand the real application value of the blockchain and learn about the practical use of the blockchain to their own industry and enterprises.