Media & Communication Programmes and Short Courses - HKU SPACE. Explore our list or programmes for part-time and full-time.
Main content start
Change.每天多學一點 改變.可大可小

Social SciencesMedia & Communication

Media & Communication

Unleash your potential and enhance your employment prospects, job performance and choice with postgraduate study in Media and Communication subject area at College of Humanities and Law, HKU SPACE.

Our suite of professionally-focused programmes include Postgraduate Diploma/Postgraduate Certificate in Public Relations and Corporate Communication, Postgraduate Diploma in Digital Media, Postgraduate Diploma in Social Media and Communication, and a list of short courses that fit for your learning goals and adding values to you, improving both your academic and professional qualifications.

Our curricula and programmes are constantly updated that strive to satisfy the market needs of the ever-changing media and communication landscape. Our lecturers are well-established industry practitioners with respectable academic credentials who are passionate in sharing and passing their experiences and expertise to the next generations. We encourage lively exchange of ideas between the lecturers and students, and with knowledge building and networking that extend from the classroom to the profession.

All programmes, both award bearing and non-award bearing, are delivered in part-time mode that range from roughly a few weeks to eighteen months. For more information, please visit the respective programme webpages.

Continuing Education Fund

Programmes Type
Subscribe e-connect
The programme aims to meet the continuing education and professional development needs of people who are currently working in public relations or those who have aspirations in this area. The programme provides students with knowledge in practical public relations techniques and tools to achieve the corporate's branding goals and objectives.
PT
Start 28 FEB 2021 (SUN)
Duration 1 month
Fee HK$7,000
In order to improve the quality of governance in Hong Kong, it is important to first improve the quality of the politicians. This executive programme is a specialized course developed and offered jointly by the Path of Democracy and HKU School of Professional and Continuing Education (HKU SPACE), which aims to train and develop young political leaders to meet the needs and unique political situation in Hong Kong.
PT
Start 04 SEP 2021 (SAT)
Duration about 10 months
Fee HK$25,000
The programme aims to meet the continuing education and professional development needs of those who are currently working in public relations and/ or event management or those who have aspirations in these areas. The programme provides students with core event management concepts as well as knowledge in public relations and corporate branding. A broad and holistic view in event management will be given to students with practical public relations techniques and tools to achieve the corporate's branding goals and objectives. 
PT
Start To be advised
Duration 2 months
Fee HK$13,000
The  Postgraduate Diploma in Media and Cultural Critique programme aims to develop the study of media and cultural institutions, ideologies and policies as part of social and economic reality. Its design has a specific rationale, beginning from a semester which aims to provide a comprehensive foundation in research methods and critical approaches to media and cultural studies, through another semester which provides a grounding in the media (including social media) and then visual and socio-cultural content, giving graduates the possibility of undergoing further study in media and cultural studies, communication studies, creative industries, arts and cultural management.
PT
Start 18 FEB 2021 (THU)
Duration 7 months
Fee HK$39,000
This programme examines the various ways in which globalisation processes are impacting media practices and representations. Key theoretical concepts and debates on media globalisation will be covered, with application to a range of global media examples and texts, including elements of popular culture and trends in new media. The developments in communications and transmission formats that have resulted from media globalisation will also be evaluated in order to delineate how audience identities are being constructed and shaped by these transnational and intercultural productions and processes.
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000
In this mediated network society, use of media increasingly becomes an essential part of people’s everyday life. The media are therefore strategically employed as pedagogical tool by the teaching profession. This programme purposes to critically review the historical and contemporary development of media as a pedagogical tool. By evaluating different forms of media content, it applies principles and concepts related to media literacy for instructional and teaching purposes. The programme equips students with media professional knowledge with a view to assessing teaching effectiveness of media literacy classes.
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000
The main objective of this programme is to introduce students to the dominant perspectives in media and cultural studies, and thus to help them develop the study of media and cultural institutions, ideologies and policies as part of social and economic reality. At the core of the programme is a set of selected scholarly readings that will provide students with an opportunity to review and criticise contesting theories and approaches to the understanding of media and cultural systems and contents in the academic field. The readings and class discussions will be synthesised through a number of presentations and written assignments.
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000
This programme will focus on key debates on popular culture and cultural consumption in relation to the media. Issues of pleasure, politics, meaning and value will be raised in connection with a range of cultural forms. Situated historically in the twentieth century, the programme analyses the development of mass culture as a socio-economic form, and as a term emerging in relation to other media forms, such as Hollywood movies, television programmes, music, art, print and new media. A range of theoretical perspectives will inform the analysis. The consumption of popular culture is addressed through recent ethnographic and qualitative work on audiences. 
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000
This programme aims to develop an appreciation of the complex interplay between the media and urban areas in contemporary world. City imaging is nowadays supplemented and constructed by exposure to visual media rather than by direct sense experience of urban realms. The examination of how the media enhance individuals to mentally organise their own sensory experience of cities is thus the focus of the programme. Through evaluation of concepts and skills in the representation of cityscapes, the process of constructing written and visually-based narratives about the potential of places will be discussed.
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000
The main objective of this programme is to introduce students to the key theories, thinking and debates surrounding new media studies. This programme will also contextualise the social functions and cultural meanings of digital/ new media technologies and their changes in different social and historical environments. The programme will encourage students to explore different forms of new media experiences and participations, and equip students with practical digital media production skills by designing, producing and publishing creative new media projects.
PT
Start 22 FEB 2021 (MON)
Duration 36 hours
Fee HK$10,000