Information Seminar - Advanced Diploma in Marketing Series - HKU SPACE
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What's HappeningEvents

31
Aug 2020
(Mon)

Information Seminar - Advanced Diploma in Marketing Series

Event Unit
| Marketing Communications and Branding, Digital and Social Media Marketing

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Online Information Seminar – Advanced Diploma in Marketing Series

Online Information Seminars via Zoom

Date

Time

Registration for Information Session

31 August 2020 (Monday)

7:00pm to 8:00pm

REGISTRATION

 

Advanced Diploma in Marketing Programme Series 

(July 2020 Intake, 10 modules)

The Advanced Diploma series provides you 5 different choices with focus on different marketing skills and knowledge to fit into your career in brand marketing, digital and social media, retailing business or public relations.

  • Advanced Diploma in Marketing
  • Advanced Diploma in Marketing and Brand Management
  • Advanced Diploma in Digital and Social Media Marketing
  • Advanced Diploma in Marketing and Retail Management
  • Advanced Diploma in Marketing and Public Relations

 

Programme Highlights

These programmes will equip you with up-to-date marketing knowledge in digital and social media, advertising and promotion, consumer psychology, brand management, online and offline retailing, etc. You will be prepared to take on the roles in the areas of advertising, brand management, marketing campaign strategy, consumer analysis, retail marketing and operations, etc.

  • All 5 programmes are accredited as QF Level 5 by the Hong Kong Council for Accreditation of Academic and Vocational Qualifications (HKCAAVQ);
  • Continuing Education Fund (CEF) is eligible to most of the modules;
  • Face-to-face teaching by part-time lecturers with solid commercial experience in marketing areas;
  • Graduates may articulate to BA (Hons) Marketing and Management or BA (Hons) Marketing and complete the degree in 1.5 years.