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Executive Education

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Stay ONE STEP AHEAD by learning how to manage innovation process in order to lead your institution to thrive in this digitalized environment.
 
  • Understand the venture ecosystem --- four actors and their value chain
  • Identify the areas of digital transformation
  • Examine the various types of innovation and the driving forces.
  • Master the know-how to manage the innovation process
  • Analyse how new business is generated with innovation
PT
Start 02 JUN 2017 (FRI)
Duration 2 days
Fee HK$10000

Stay ONE STEP AHEAD by using Design Thinking methodology to thrive in this challenging environment.

PT
Start 23 JUN 2017 (FRI)
Duration 2 days
Fee HK$10000
為深入探索 「中東矽谷」 以色列背後的奧秘,香港大學 SPACE 企業研究院 (HKU SEA)特與以色列耶路撒冷希伯萊大學 (The Hebrew University) 合作,以講座、企業參訪及文化導覽等形式,帶領學員了解以色列的創投生態系統及猶太民族的歷史、宗教文化等,本課程並會安排參訪多間以色列及國際知名的創科企業及當地商會,主要與創科的企業代表作商業交流和配對,促進業界在「一帶一路」的商機。
PT
開課日期 2017年6月25日 (星期日)
修業期 5日
課程費用 HK$ 14800
Many new job titles with the word Digital in them have appeared in the job market recently. This reflects a growing need for new talents with digital skills. It will continue to grow with the rise of the Mobile Internet, the Internet of Things (advocated in the West) and Internet Plus (advocated in China). Digital Strategy and Business Transformation (DSBT), is designed to enable students to take advantage of new opportunities in the digital age for both their personal and corporate advancement.​
PT
Start 18 NOV 2017 (SAT)
Duration 6 months
Fee HK$30000
本課程旨在安排港商前往「一帶一路」的柬埔寨首都金邊,推廣本港商品。
PT
開課日期 2017年7月3日 (星期一)
修業期 6日
課程費用 HK$9500
Demand for good managers is always on the increase in Hong Kong. Government research suggests that the number of managerial personnel needed in all sectors of the Hong Kong economy will grow by 65,000 from 2010 to 2018. Browsing through the main job sites in Hong Kong, it is clear that management is the category that offers by far the most positions. Leading companies are increasingly competing to win over good management executives with attractive remuneration packages. This Postgraduate Certificate aims to equip students to capitalise on these opportunities within these trends.
PT
Start 16 SEP 2017 (SAT)
Duration 6 months
Fee HK$30000
This interactive and practical workshop combines the latest digital disruption techniques with trends in smart city and IoT technology to open student’s ideas to new business opportunities.  Using a project-based and hands-on approach mixing lecture time and group-based project exercises the workshop offers a unique and memorable learning experience for professionals wishing to become digital leaders.
 
PT
Start To be advised
Duration 2 days
Fee HK$6000
The programme aims to help students get familiar with the most up-to-date trends in both shopper marketing and retail management. After completion of the programme, students will be able to apply shopper marketing and retail management related concepts to create unique shopper experience for sales generation. The relevant concepts including communication models for products and shops to target at the most appropriate shoppers, selected but major aspects of managing a retail business, and the long-term relationship and engagement after purchase.
 
PT
Start 24 JUN 2017 (SAT)
Duration 6 months
Fee HK$30000
Branding in the B2B environment is even more important than that in B2C!  The Digital Age makes it even more complicated to achieve the best return!

This workshop is designed for executives in B2B businesses who are responsible for designing, executing and evaluating branding strategies in various industries.
 
PT
Start To be advised
Duration 2 days
Fee HK$6000
This workshop is designed for CMOs, marketing professionals and senior executives who are in charge of a company’s marketing strategies, and want to ensure the highest return from their marketing investments.

 
PT
Start 16 JUN 2017 (FRI)
Duration 2 days
Fee HK$6000