行政人員證書《政治公關及社交媒體傳播》 - 香港大學專業進修學院: Political Sciences and Public Administration課程
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Executive Certificate in Political PR and Social Media Communication
行政人員證書《政治公關及社交媒體傳播》

Course Code
EP095A
Application Code
2050-EP095A
Study mode
Part-time
Start Date
15 Oct 2022 (Sat)
Duration
40 hours
Language
English, supplemented with Cantonese
Course Fee
HK$7,280 per programme
How to Apply
Deadline on 15 Aug 2022 (Mon)
Enquiries
3762 0868
2571 0630
For Enquiries and Personal Consultation, please call 3762-0868 or email to media_comm@hkuspace.hku.hk

This programme offers an introduction to political and social media communication, a preeminently practical activity to inform, influence and legitimize decisions of domestic politics. The programme is practical-oriented. After an introduction that discusses historical aspects of communication and public relations in politics, the programme looks at fundamental themes of political communication, such as agenda setting, framing, and branding.
 

Political PR and Social Media Communication

政治公關及社交媒體傳播

Application Code 2050-EP095A -

Days / Time
  • Saturday, 9:00am - 1:00pm
Venue
  • Hong Kong Island side Learning centre

Applicants shall:

(a)    hold a bachelor’s degree awarded by a recognized university or equivalent; or

(b)    hold an Associate Degree/ a Higher Diploma or equivalent, and have at least 2 years of work experience; or

(c)    be mature students holding relevant professional qualifications.

Applicants with other qualifications and substantial senior level work experience will be considered on individual merit.

Application Fee

HK$150 (Non-refundable)

Course Fee
  • Course Fee : HK$7,280 per programme (Course fees are non-refundable and subject to change without prior notice. Admin charge applies to course withdrawal.)

Application Form Download Application Form

Enrolment Method

Applicants should submit the filled HKU SPACE application form (SF26) with:

  • copies of academic qualifications;
  • 500-word personal statement (outlining your education, training and working experience and saying how you think will benefit from the programme);
  • resume;
  • copy of HKID card/passport;
  • a crossed cheque for $150 application fee (non-refundable) made payable to "HKU SPACE".
  • In Person
    To any of our enrolment centres (https://hkuspace.hku.hk/learning-centre); or
  • By Post
    Mail to Ms Carrie Chan at Room 1109, Fortress Tower, 250 King's Road, North Point, Hong Kong, specifying “Course Application” on the envelope. 
Payment Method

1. Cash or EPS

Cash or EPS are accepted at any HKU SPACE Enrolment Centres.

2. Cheque or bank draft

Course fees can also be paid by crossed cheque or bank draft made payable to “HKU SPACE”. Please write the programme title(s)  and the applicant’s name on the back of the cheque. 

3. VISA/MasterCard

Course applicants, who are alumni and holders of HKU SPACE Mastercard, may enjoy a 10-month interest-free instalment period for courses of HK$2,000 and over. For enquiries, please contact our enrolment centres.

Notes

  1. For general and short courses, applicants may be required to pay the course fee in cash or by EPS, Visa or Mastercard if the course is to start shortly.
  2. Fees paid are not refundable except under very exceptional circumstances (e.g. course cancellation due to insufficient enrolment), subject to the School’s discretion. In exceptional cases where a refund is approved, fees paid by cash, EPS, cheque or online PPS will be reimbursed by a cheque; fees paid by credit card will be reimbursed to credit card account used for payment.
  3. In addition to the published fees, there may be additional costs associated with individual programmes. Please refer to the relevant course brochures or direct any enquiries to the relevant programme teams for details.
  4. Fees and places on courses are not transferrable. Once accepted onto a course, the student may not change to another course without approval from HKU SPACE. A processing fee of HK$120 will be levied on each approved transfer.
  5. HKU SPACE will not be responsible for any loss of payment, receipt, or personal information sent by mail.
  6. For additional copies of receipts, please submit a completed form, a sufficiently stamped and self-addressed envelope, and a crossed cheque for HK$30 per copy made payable to ‘HKU SPACE’ to any of our enrolment centres. Such copies will normally be issued at the end of a course.