The programme offers a combination of academic study with creative and professional practice in a project-led curriculum that draws on a range of interdisciplinary perspectives and address the needs of managerial professionals who work in the local design industry, as well as those who work in non-design areas and are looking for a new thinking approach to resolve complex design and management-related issues.

The programme covers a breadth of topics from branding, design and innovation processes to anthropology, culture, history and meaning. More specifically, it aims to provide students with greater insight into creative briefs and target audiences/markets, both aiding solutions and articulation.

On-the-spot applicants in information seminars can have the application fee (HK$300) waived.

One-to-one Consultation Session with the Programme Leader (Reservation is required)Application fee HK$300 will be waived for attendees. 

Email pg.cad@hkuspace.hku.hk to reserve for a face-to-face consultation. You are recommended to share your professional CV in advance.